Thank you for visiting the Solofusion site and finding out about me, Tania Jones. I'm guessing you have a few questions you'd like answered, such as: What do we do? How did we get here? What makes us different? and most importantly, what can we do FOR YOU? If so, you're in the right place because that's precisely the purpose of this page.
Now, where shall I start...
We're on a mission...
"To help you harness the power of automation to build and scale your business quickly, efficiently and effectively."
Why is that important to us?
We love to work with our clients to design and implement an automated lead generation strategy that works for them. Helping small business owners harness the power of technology to grow and scale their business without the need to employ a bus load of expensive employees or subcontractors is fun, cost effective, helps you take control of your business (and your life), and puts a smile on your face – and that makes us feel good.
A great place to start is with generating leads, automating the follow-up, and turning random leads into paying customers. This is where the biggest wins can be made quickly – and you can see the results in your bank.
Who have we helped so far?
Most ambitious small business owners have one of three fundamental problems:
- Generating interest in what they have to offer and capturing quality leads
- Following up from meeting new prospects and nurturing them through to a sale
- Scaling their business so they can take on new clients without increasing their overheads
Here’s a small selection of clients we’ve helped and what they had to say…
“
Working with Tania is honestly both a delight and a relief! I am so not a systems person but was badly in need of one to support my clients and those signing up for my parenting programmes.
Fortunately Tania is just who and what I've been searching for. She was recommeded to me and has been so patient, calm and efficient in all we have done together. She is also innovative and can spot things I'll need in advance.
If you are fortunate to have the opportunity to work with Tania - DO!
Jane Evans, Coach
“
Tania certainly knows her stuff and is a whizz when it comes to infusionsoft. Highly recommended if you are a solopreneur or micro business owner and want to automate your marketing . Once she sets you up Tania's training then allows you to continue to manage the process - but is always available if you need additional support.
Rachael Willoughby, Director
How Did We Get Here? The Journey So Far...
Tania Jones graduated from the University of Brighton with a Degree in Electronics and joined the electronic manufacturing division of Marconi. She later moved to Alexander Proudfoot, an International Management Consultancy specialising in optimising business processes and workflow efficiencies where her clients included The Daily Express, The Mirror Group, several major credit card companies, and British Steel, in addition to a number of smaller organisations.
During this time, she acquired a number of business process reengineering skills and extensive real-world experience ‘at the sharp end’. Tania put these skills to good use when she started her own training business, whilst also balancing the challenges of raising a young family.
Operational efficiency was a key component of her early success as she developed her business. She took the opportunity to implement the Infusionsoft business and marketing automation system in 2009 and saw her conversion rate rocket from 25% to over 80%. Tania attributes this success to her optimised and automated lead generation and follow up systems – an area where she is particularly proficient!
She has a passion for combining her business process development skills with lead generation and business and marketing automation. Tania became an Infusionsoft Certified Partner in 2011 which allowed her to resell Infusionsoft and implement the system in other small businesses. Many of whom enjoyed similar success.
Tania admits to being a total geek who loves to learn new software and how it can be implemented to benefit small businesses. She is a keen learner and added Digital Marketer Certifications to her skill sets and regularly keeps abreast of the latest technological developments.
She now loves to work with small business owners who know they need to improve their systems to fully achieve the growth they dream of. Tania focuses on her three key areas of expertise:
- Increasing leads through automated lead generation
- Automating the follow-up process, and
- Developing cost effective support systems solutions
All of which help small business owners grow their business in a controlled and efficient manner.
In short, Tania is an excellent strategist with in-depth technical experience of Infusionsoft, email marketing techniques, business automation, lead generation, and developing marketing, webinar and event funnels.
Keeping up with leaders in digital marketing is something she feels passionate about and considers this to be a critical success factor in developing business growth in the fast-moving digital world we now live in.
She now works with small business owners to help them with their sales and marketing strategies. Training forms part of her service delivery model to ensure her clients fully understand their target market to consistently generating leads and trains them to use tools such as Keap and social media.
What makes us different?
We have a proven plan to help guide you every step of the way by helping you automate the most important parts of your business and get results fast!
Each step builds on the success of the previous step and we focus on making sure automation works for you in your business.
The Solofusion ‘Triple A Plan’ will help you Attract quality leads, Automate the follow-up, and Accelerate your growth in a well structured, controlled and coordinated manner and help you achieve your goals.
What can we do for you?
Lead generation
Generating not just any leads - but QUALITY LEADS is the best way to build and grow your business at minimal expense.
Follow up
Work those leads and build a relationship with them so they understand what you do and how you can help them.
Scale
Reliable systems will handle repeatable admin tasks without hiring. Your existing team can focus on things that require the human touch.
The reality is that every business needs a range of skills to run like a well-oiled machine that produces consistent results - and small businesses are no different. Every business needs to grab and keep their perfect prospects attention, build strong relationships with their target audience, and close the sale quickly - certainly before your competition get wind of what you're up to!
But it doesn't stop there. Once you've won your hard-earned customer you need to keep them. You need to build a strong and powerful brand that makes them want to not just sing your praises at every opportunity but “shout them from the rooftops” so everybody hears about how awesome you are!
Research consistently shows that nurturing your existing customers and encouraging them to buy more of your products and services costs a fraction of what it costs to acquire a new customer.
Of course it's true that the cash is in the sale - but the fortune is in the follow-up!
So that's what we do here at Solofusion - everything we possibly can to help you attract quality leads, automate your key operation so you have more hours in the day to do what you love the most. If you really want to grow your business you need a solid infrastructure in place to ensure you serve your customers well and consistently delight them. As your 'Tech Partner' we are well placed to make that happen for you!
